Historic Morrison, Colorado · 201 Bear Creek Avenue

A building that has stood at the heart of Historic Morrison for more than 140 years.

Our Story

A family story rooted in Morrison, carried forward in a small shop for beautiful, thoughtful things.

Rooted in history.
Curated for today.

The Building

One of the original buildings in Historic Morrison — with a story that begins in 1880.

A landmark with memory

The building at 201 Bear Creek Avenue was built in 1880 by Tom Morrison — son of the town's founder George Morrison — and first occupied by Judge Babcock. It carried its share of Morrison history long before it became the Morrison Country Store.

1880
Historic Morrison, Colorado · Est. 1874
1880
Built by Tom Morrison, son of the town's founder
1880
First occupied by Judge Babcock
1880s
Meat market — Tom Morrison; birthplace of Harry Gates
1889–1899
First home of The Bud, Morrison's first newspaper
Post-1916
Morrison Post Office, after the town fire
Mid–20th C.
Antique destination — Tom & Bonnie Hicks
1984–2018
Morrison Country Store — Ginny Paul & Beth Loya
2018–2026
Morrison Mercantile — Claire & Q Franz, hand-selected by Ginny
2026
The Little Wren Shop

The Morrison Country Store was never just a place to shop. It was a reason to make the drive.

Ginny took over in 1984, working first alongside Tom Hicks before taking the reins fully on her own. Beth Loya was by her side as buyer and decorator for nearly the entire run — her exceptional eye and decades of experience central to the shop's curation and character. Together they ran the Morrison Country Store for more than 30 years, making it a fixture of Morrison life that drew people from across the Front Range, crossing beyond the hogback into the doorway of the Rockies to find something worth finding.

The Shop & The People Who Made It

Thirty years behind the same counter.

Virginia (Ginny) Paul behind the candy counter she worked for more than 30 years — the same counter that stands in The Little Wren Shop today.
Ginny & Beth
01

Ginny & Beth

Morrison Country Store

Three decades of partnership behind that counter. Beth Loya worked alongside Ginny as buyer and decorator for nearly the entire 30-year run of the Morrison Country Store. The same eye that shaped the Morrison Country Store for thirty years is shaping this one. This reopening would not be possible without her — her experience, her eye, her care. That she said yes is treasured.

02

Grandma’s Candy Counter

Family memory

Ginny with her granddaughters Vivian (older) and Caroline (younger) at the Morrison Country Store. Every visit to Grandma meant five pieces of candy, dropped into little paper bags, followed by hugs. Later, the twin boys Aaron and Zac joined the lineup — four grandkids, oldest to youngest, waiting their turn. That same candy counter, now more than 50 years old, stands in The Little Wren Shop. Caroline now works full time on opening this shop.

03

Morrison, 4th of July

Morrison, c. 1982

Mayor Rolf Paul riding through town in the 4th of July parade, arms wide open — his daughter Krista beside him. A hand-lettered “MAYOR” sign was taped to the side of the car (just out of frame here). Small-town governance, no frills. This is who he was in the town.

The Legacy

Three generations. One unbroken commitment to this town.

What runs through this family is not just a love of beautiful things — it is a love of Morrison itself. Rolf's nearly 30 years as mayor and trustee. His town logos, still on the signs today. Ginny's service on the Town Board. Krista continuing that tradition as a Board member herself.

Rolf served nearly thirty years on the Morrison Town Board. Ginny ran the Morrison Country Store for thirty-four. Krista serves on the Town Board today. Caroline, the third generation, is deeply involved in what this shop is becoming. Morrison is not just where this story takes place. It is what this story is about.

1874
Morrison established at the doorway of the Rocky Mountains
1877
Stegosaurus & Apatosaurus first found in the Morrison Formation — named for this town
1880
201 Bear Creek Avenue built by Tom Morrison, son of the town's founder — first occupied by Judge Babcock
1889–1899
201 Bear Creek Avenue becomes first home of The Bud, Morrison's first newspaper
1916
Town fire; building becomes Morrison's Post Office
June 1969
Rolf and Ginny Paul marry
Nov. 1969
They move to Morrison, purchasing their first home together
1971
Daughter Krista born
1973
Daughter Erika born
1974
Rolf joins the Morrison Town Board
1984
Ginny Paul takes over the Morrison Country Store from the Hicks
January 1985
Ginny takes 13-year-old Krista to her first Atlanta Market
1984–2018
Ginny & Beth run the shop 30+ years; Rolf serves nearly 30 years as mayor and trustee
January 2002
Rolf Paul dies, age 64
2018–2020
Ginny retires; passes away 2020. Krista takes ownership.
2018–2026
Morrison Mercantile stewards the shop — Claire & Q Franz, hand-selected by Ginny
2026
The Little Wren Shop opens — a new chapter begins
I

Rolf & Ginny Paul

The Foundation

Ginny ran the Morrison Country Store for more than 30 years, hand-selected by the Hicks to carry it forward. Rolf — fine artist, foil embosser, near-30-year mayor and trustee, designer of Morrison’s town logos — served, created, and cared, quietly, and well. Their names are part of Morrison’s story. This shop is part of theirs.

II

Beth & Krista

The Continuity

Beth Loya worked alongside Ginny as buyer and decorator for nearly the entire 30-year run of the Morrison Country Store — her exceptional eye central to everything the shop was. The same eye that shaped the Morrison Country Store for thirty years is shaping this one. This reopening would not be possible without her. Krista, Rolf and Ginny's daughter, serves on the Morrison Town Board and has returned to this building to carry her parents' legacy forward.

III

Caroline

The Future

Krista’s daughter and Rolf and Ginny’s granddaughter. She spent her earliest years at her grandmother’s candy counter — that same counter now stands in The Little Wren Shop. Caroline is the third generation of this family’s love for Morrison, joined by her siblings Vivian, Aaron, and Zac, each of whom brings their own care to what this shop is becoming.

Getting the Shop Going.

The shop is coming back. Boxes arrive. Hutches are moved in. Fresh paint is applied. Beth is back in the building, working alongside Krista now. Caroline — who used to sit on top of the candy counter as a little girl — is here every day. The work is real, the building is full of life, and the shop is, slowly, becoming itself.

Caroline at the counter. The next generation, building what comes next.
Beth and Caroline handling the first shipment to arrive. Beth knows what's in those boxes before anyone has opened them — three decades of buying does that to a person.

Atlanta Market, January 2026

Full Circle.

Shortly after Ginny bought the shop, she took her thirteen-year-old daughter to her first Atlanta Market — January 1985. Beth joined shortly after, and for thirty years the January trip was theirs — Ginny and Beth, as a pair. This year, the three of us made it again.

Caroline on the left. Beth in the middle. Krista on the right. It was Caroline's first Atlanta Market. It was Krista's second — her first having been in January 1985, at her mother's side, shortly after Ginny bought the shop. Three generations of this family are in this photograph, and Beth is standing where Ginny would have stood.

The Next Chapter

Buying for what comes next.

A new shop, shaped by the same eye that made the Morrison Country Store beloved.

Beth, back in the work she knows by heart.

Beth Loya was Ginny’s buyer and decorator for nearly the entire run of the Morrison Country Store. Her instinct for warmth, balance, color, texture, and discovery helped define what people remembered when they walked through the door.

Now Beth is helping shape The Little Wren Shop with that same eye — not by recreating the past exactly, but by carrying forward the feeling that made the shop worth returning to.

Krista and Caroline, carrying it forward.

Krista is returning to the building her family has cared for for more than forty years, and Caroline is stepping into the work full time as the next generation of the story.

Together with Beth, they are buying for what comes next: pieces for the home, the table, the people you love, and the quiet moments that make a place feel personal.

What We’re Building

The Little Wren Shop is not trying to be everything. It is a small shop, carefully stocked, for people who appreciate the difference between something ordinary and something worth keeping. Things for your home, your table, the people you love — chosen with intention, presented with the warmth this building has always deserved.

We believe the best shops feel like a discovery. We hope this one does.

Rooted in History. Curated for Today.

Want to go deeper? Read the full history →